17 Important Tools for Frontend Development
Frontend development is more than web and web application design; it has to do with all the things that touch the users first-hand. It is everything that you see or interact with on a website
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10 Best Landing Page Examples for Inspiration
Do you have a new product to launch, a new service to introduce, or leads to generate? Then, landing pages are the essential conversion driver in your marketing strategy. Well, a well-crafted landing page will
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7 Best Web Development Languages to Learn
Learning the right web development languages in this digital world will equip you with better prospects for building dynamic and interactive websites. It may be front-end or back-end development, or even both, there are programming
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10 Essential E-Commerce Features for Websites
Whether you are creating your e-commerce store from scratch or enhancing an existing one, knowing the important eCommerce features is important. Just like any other e-commerce business, every fruitful e-commerce website should include some of
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Why SEO in Digital Marketing is Important
SEO in digital marketing is a very dominating aspect of online businesses. It is very important to a business that wants to gain momentum in the online world. SEO comprises various techniques and strategies employed
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Tips to Increase Click-Through Rate
An improved click-through rate means everything in your internet marketing strategy, as it usually lifts your campaign. No matter the channel you are implementing, be it an email, an ad, or the content you are
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What is ROI in Digital Marketing
It is interesting to measure ROI in digital marketing to assess the profitability of one's campaigns. Contemporary businesses rely so much on online marketing that understanding how to assess your efforts may present pathways to
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How to Calculate and Improve Cost per Conversion
In the field of digital marketing, one should know about all of its metrics and their meaning. The most important metric is Cost per Conversion, also known as CPC. The number of CPCs will tell
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A Guide to AB Testing in Digital Marketing
AB testing, known as split testing in digital marketing, is also rather effective. AB testing in digital marketing enables the marketer to capture data on two versions of a web page, email, or advertisement to
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16 KPIs and Digital Marketing Metrics to Measure
To create an effective marketing strategy, one has to possess certain knowledge about marketing measurements and indicators. These measurements assist the businesses in measuring the performance and in making the right choices. In this blog
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